Creativity in full bloom.

Project Description

 

 Loews Sapphire Falls Resort

 

 

Environmental Graphics

Art Direction: Matthew Ivey

Designers: Matthew Ivey

Photography: Proshots

 

Loews Sapphire Falls Resort wanted to liven up their existing Team Member Entrance space by creating a visually interesting and inviting atmosphere that referenced the resort’s existing theming and art style,

Each tile was digitally placed one-by-one, just as a physical mosaic is built, to replicate the medium’s irregularities and unique qualities. This achieved the goal of creating a photorealistic tile mosaic imposed over natural rock formations. Custom typography was created based off of an existing restaurant on resort property.