Email Design for The Kessler Collection
I managed the full creative process for impactful marketing emails — creating functional layouts in BeeFree, editing photography, and adding motion graphics in After Effects. Working with provided copy, I collaborated with our Brand Designer and Creative Director to nail the creative direction while also following accessibility guidelines. Each email was tested with Mail-Tester.com to ensure deliverability and top performance.
Tools Used:
Adobe Photoshop for photo editing, cropping and exporting final GIF files.
Adobe Illustrator for layout design
BeeFree (beefree.io) for layout and coding
Tinypng.com for image size optimization
Mail-tester.net for testing purposes and checking for missing assets or broken links
I developed this project while at The Kessler Collection. All photography, brand elements, and assets are owned by The Kessler Collection